Dataman Group Direct sees rising demand for Homeowner X-Date lists

Dataman Group Direct says insurance agents across the U.S. are turning to its Homeowner X-Date Lists as they look for more reliable homeowner renewal data. The shift highlights how renewal timing data is becoming a key tool for agents trying to reach prospects before policies renew.

Why it matters: - Insurance agents use Homeowner X-Date data to time outreach before a homeowner’s policy renews. - Dataman Group Direct says more agents are seeking replacement data sources after problems with other providers. - Better timing can help agents build direct mail, phone and email campaigns around renewal windows instead of broad prospecting.

What happened: - Dataman Group Direct says demand has increased for its Homeowner X-Date Lists as agents look for reliable homeowner insurance renewal data. - The company says many of the agents contacting Dataman Group Direct have already tried alternative sources and are still searching for data they can trust. - Dale “Data Dale” Filhaber, CEO of Dataman Group Direct, said agents are calling after trying another source to replace a provider they had relied on in the past. - The company is based in Boca Raton, Florida, and was founded in 1981.

The details: - Homeowner X-Date Lists can include the month a homeowner’s insurance policy is expected to renew. - The lists can also include geographic targeting by ZIP code, county or radius. - Dataman Group Direct says the lists can include scrubbed telephone numbers. - Email addresses are available where applicable. - Property information can be added for targeting and personalization. - Dataman Group Direct says agents can use the data for direct mail, telephone and email campaigns. - Filhaber said agents need more than a renewal month and need data they can actually market with. - Dataman Group Direct works with agents to determine geography, quantity and timing for marketing programs. - The company says a practical outreach window is about 30 to 45 days before the renewal month.

Between the lines: - The demand surge suggests X-Date data has become more important as the insurance data marketplace changes. - Dataman Group Direct is positioning itself not just as a list seller but as a support partner for agents trying to use the data effectively. - The emphasis on geography, contact information and timing shows that the product is meant to support targeted prospecting, not just data access.

What's next: - Dataman Group Direct expects agents to keep using renewal timing to reach homeowners before they automatically renew with an existing carrier. - The company says it will continue helping agents choose geography, quantities and timing for campaigns. - More information about the Homeowner X-Date Lists is available at DatamanGroup.com or by calling (800) 771-3282.

The bottom line: - Dataman Group Direct says agents want dependable renewal data, and the companies that can deliver both timing and targeting are gaining attention.